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News and Media

Building research excellence: Thapa’s vision for Spears Business

Thu, Nov 13, 2025

Dr. Brij Thapa, the newly appointed vice dean of Spears Business, is leading strategic initiatives aimed at elevating the college’s research enterprise. His forward-thinking approach is dedicated to fostering research excellence, enhancing collaborative scholarship, attracting top faculty and students and elevating the school’s national and global standing as a leader in research and innovation.

Dr. Brij ThapaWatson Graduate School of ManagementSpears School of BusinessDiscover@SpearsMagazine

Swing for the Fences: Riata Center helps student creator of SwingRight grow into confident entrepreneur

Tue, Nov 11, 2025

OSU student Steve Azzaro arrived at the Riata Center for Innovation and Entrepreneurship with a bright idea. His partnerships with the Spears Business Riata Center and CEAT’s Zink Center have helped him grow into a confident entrepreneur with a patent-pending sports training device, the Az-Tec SwingRight.

Health and Human Performancephddoctoral degreeLiving the CodeSchool of EntrepreneurshipAthletic TrainingApplied Exercise ScienceZink Center for Competitive InnovationBusinessRiata Center for Innovation and EntrepreneurshipCollege of Engineering Architecture and TechnologyCollege of Education and Human SciencesSpears School of Business

Alumni Q&A: Spears Business graduate Johnson eyes Olympics after setting mile record

Mon, Nov 10, 2025

A Spears School of Business alumna holds the American women’s record for running the fastest mile. Five years after earning her bachelor’s degree in economics, Sinclaire Johnson is gaining momentum as a professional athlete with Olympic goals.

Spears School of Business AlumniDepartment of EconomicsOSU AthleticsLiving the CodeSpears School of Businesstrack and fieldBusinessOklahoma State University Athletics

Riata Center distributes more than $10,000 in scholarships to Student Innovation Expo winners

Thu, Nov 06, 2025

The Riata Center for Innovation and Entrepreneurship awarded more than $10,000 in scholarships to Student Innovation Expo winners. Student entrepreneurs across OSU presented their business ideas and received constructive feedback from judges.

College of Education and Human SciencesBusinessSpears School of BusinessCollege of Engineering Architecture and TechnologyRiata Center for Innovation and EntrepreneurshipCollege of Arts and Sciences

Q&A: Meet the Gamba family, which crafted a special Oklahoma State wine available only during November Distinguished Chef Series

Wed, Nov 05, 2025

Gamba Vineyards and Winery crafted 400 bottles of custom wine exclusively for Oklahoma State. Bottles will be on sale during the Distinguished Chef Series on Nov. 13 to benefit student scholarships for the School of Hospitality and Tourism Management.

Distinguished Chef SeriesSpears School of BusinessSchool of Hospitality and Tourism ManagementGamba Vineyards & Winery

Spears Business assistant professor Wu’s research highlights solo consumers’ influence

Tue, Nov 04, 2025

Dr. Yuechen Wu, an assistant professor in Oklahoma State University’s Spears School of Business, researches the impact of social context on our perceptions of consumer recommendations. Her findings indicate solo consumers are often perceived as more interested in an activity and attuned to its quality than accompanied consumers are, therefore holding more influence as reviewers.

Spears School of BusinessSchool of Marketing and International BusinessSpears ResearchBusinessResearch

OSU Brand Squad hosts Oklahoma City Thunder marketing panel

Tue, Nov 04, 2025

Oklahoma State University’s Brand Squad welcomed six members of the Oklahoma City Thunder in mid-October for a panel discussion focused on sports marketing, media and career development.

School of Marketing and International BusinessBusinessBrand SquadSpears School of Business

OSU Competitive Sales Team ‘raises the bar’ for 2025-26 season

Thu, Oct 30, 2025

The OSU Competitive Sales Team has experienced rapid success since its official debut in 2024. This school year, the team is preparing for an ambitious competitive slate, starting with the International Collegiate Sales Competition from Nov. 5-8 in Orlando, Florida.

School of Marketing and International BusinessBusinessCompetitive Sales TeamCenter for Sales and Service ExcellenceSpears School of BusinessCSSE

Chancellor Sean Burrage to address OSU Fall Commencement

Wed, Oct 29, 2025

Oklahoma State University will welcome Chancellor Sean Burrage, chief executive officer of the Oklahoma State System of Higher Education, as the keynote speaker for its fall commencement ceremonies Dec. 12 and 13 inside Gallagher-Iba Arena.

Spears School of BusinessCollege of Education and Human SciencesCollege of Arts and SciencesCollege of Engineering Architecture and TechnologyFerguson College of AgricultureCommencement

Spears Business senior takes red-eye flight to London, returns with global perspective, job offer

Tue, Oct 28, 2025

Hudson McGee stepped off a red-eye flight in London and went straight to work at ISN's European office. The OSU senior's week abroad revealed the complexities of international business, the importance of cultural agility and why relationships matter even more in emerging markets.

Spears School of BusinessCaitlin KelleyCenter for Advanced Global Leadership and Engagement

MS BAnDS students win new Dominican Republic-based retail competition

Fri, Oct 24, 2025

A team of four Spears School of Business MS BAnDS students won in the marketing category at the Alpha Ramos Hackathon, a new competition based in the Dominican Republic. The students overcame technology and language barriers to secure the victory, continuing the MS BAnDS program’s tradition of competitive success.

MS BAnDSSpears School of BusinessBusinessCenter for Advanced Global Leadership and Engagementcaglestudent awardsWatson Graduate School of ManagementMS-BAnDSMSBANDS

Spears Business, Langston University announce 4+1 business degree partnership

Thu, Oct 23, 2025

Spears Business and Langston University announced a new 4+1 business degree pathway for LU undergraduate students to earn their master’s degree at OSU with just one additional year of classes.

Department of FinanceSpears School of BusinessLangston UniversityOSU MBABusinessMBA ProgramSchool of Hospitality and Tourism ManagementMS BAnDSDepartment of Management Science and Information SystemsWatson Graduate School of ManagementMBA